Georgia Feature Articles
Looking for a franchise opportunity in Georgia? Whether you're a first-time business owner or a seasoned entrepreneur, Georgia offers exciting potential for franchise success. With thriving markets in key cities like Atlanta, Augusta, Columbus, Savannah, Athens, there's a perfect environment to launch and grow a franchise. From food and beverage to retail and services, the diverse economic landscape in Georgia is ripe for franchise opportunities. Explore the best franchise options today and take the next step toward business ownership in Georgia.
Informative articles to support business buyers, franchisees, and franchisors in Georgia.
When Pat Williamson was a sophomore at the University of Georgia in 1969, he was home from school one weekend and heard about a summer job opportunity. A Frito-Lay route man stocking the shelves in Williamson's father's retail store had asked if there were any kids looking for a summer job. Williamson's grandfather overheard the request and passed along the info to young Pat.
- Kerry Pipes
- 13,750 Reads 4 Shares
Becoming a "Mega Franchisee" is a high-risk, high-reward endeavor. For a third year, Area Developer has measured and highlighted those franchisees bold enough, smart enough - and fortunate enough - to succeed in the rapidly growing and lucrative market of multiunit and multi-concept development.
- Kerry Pipes & Eddy Goldberg
- 5,442 Reads 1,023 Shares
An acquaintance (not a lawyer) who is working on a book on franchising, recently asked me to review her manuscript and make appropriate editorial suggestions. In her chapter on buying a franchise, she strongly recommends, as would I, that a prospective franchise purchaser hire a lawyer who is experienced in franchising to counsel him (or her) with respect to this investment.
- Rupert M. Barkoff
- 3,517 Reads 6 Shares
Pets and pet-related businesses are among today's hottest franchise opportunities--especially in the U.S., where pet owners are notorious for pampering their dogs, cats, birds (and even their rodents, reptiles, amphibians, and fish).
- Eddy Goldberg
- 3,085 Reads 17 Shares
Fish tales about the "big one that got away" are legendary. Franchise salespeople have their own stories of big ones that got away, too. But the good ones also tell tales of the near-misses they pulled from the fire-- and of how, at the eleventh hour, whether through fancy footwork or a simple stroke of luck, they landed the deal after all.
- Debbie Selinsky
- 5,151 Reads 3 Shares
With Atlanta serving as the franchise industry's hot bed, home to more than 40 different franchise headquarters, a group of industry veterans have launched the Atlanta Franchise Alliance, a professional organization for franchisors, franchisees and suppliers. The ATLFA, supporting the ever booming business model that has grown to more than 750,000 franchise businesses in the U.S. accounting for $1.5 trillion in economic output, will officially launch, at its Feb.14 inaugural meeting.
- Franchise Update Media
- 12,472 Reads 1,021 Shares
With Atlanta serving as the franchise industry's hot bed, home to more than 40 different franchise headquarters, a group of industry veterans have launched the Atlanta Franchise Alliance, a professional organization for franchisors, franchisees and suppliers. The ATLFA, supporting the ever booming business model that has grown to more than 750,000 franchise businesses in the U.S. accounting for $1.5 trillion in economic output, will officially launch, at its Feb.14 inaugural meeting.
- Press Release
- 13,318 Reads
Whether it's Kung-Pao Chicken, Shrimp Teriyaki, noodle bowls, or chicken lettuce wraps, more and more Americans are searching for healthier and more exotic alternatives. This desire to eat better and experiment with flavors helps explain much of the growth in Asian food franchise concepts.
- Kerry Pipes
- 3,715 Reads 81 Shares
National marketing efforts on behalf of franchisees have always been one of the benefits of operating within a franchise system. Generally, you sign on, open a store, and you get brand support and marketing from the franchise system. That’s a great advantage, but some multi-unit operators like to take matters a step further... or even several steps further by taking local marketing into their own hands. There are many unique and creative ways for multi-unit operators to approach local marketing. Done right, it’s much more creative and involved than direct mail or coupons, and the results can be taken to the bank. Here are a few twists and tips we uncovered.
- Kerry Pipes
- 3,461 Reads 12 Shares
Starbucks may have blown the coffee market wide open to mass consumption, but its competitors are quickly redefining how coffee is served-especially the speed at which it's delivered.
- Kerry Pipes
- 8,826 Reads 4 Shares
Chew on the numbers presented in this article and consider the implications for you and your organization from the perspective of your customers and employees--the people you hire and the people you sell to. You will see great numbers to keep in mind when positioning your company, looking for your next location, and developing your next marketing push.
- Mauricio Velasquez
- 4,290 Reads 3 Shares
For many years--like the ancient bones of "Lucy" discovered by Donald Johanson in 1974 and long thought to be mankind's first ancestor--Albert Singer, who founded the Singer Sewing Machine Company in 1851, has been credited with being the first franchisor in the United States. The designation was likely given because his was the most recognized name of the early pioneers that people still remembered.
- Michael Seid
- 27,786 Reads 25 Shares
Chew on these numbers and take into consideration the implications for you and your organization from the perspective of your customers and your employees - who you hire and whom you sell to. You will see great numbers to keep in mind when positioning your company, your next office and your next marketing push. Many of these numbers come from my work in the construction, landscape, and business-to-consumer industries, which understood these numbers many years ago. Construction, landscaping, manufacturing, and related industries are in the trenches and don't understand why so many other industries are not getting it.
- Mauricio Velasquez
- 2,743 Reads
When Linda Burzynski was offered the CEO slot at Liberty Fitness, the franchising veteran says she hesitated, in part because she didn't feel she was in the best shape, physically, to head up a health and fitness organization.
- Debbie Selinsky
- 5,356 Reads 23 Shares
For multi-unit owners, planning an exit strategy is something to consider long before investing in that first unit or concept. What are your long-term goals? Would you like to sell in five years? Ten? Pass the business to a family member? Make a clean break, or keep your hand in? Is trading your cash flow for a lump sum the best way to go? What about seller's remorse?
- Eddy Goldberg
- 4,945 Reads 11 Shares
At this year's very successful International Franchise Association annual convention, we were bombarded with a plethora of laudatory statements about franchising. We were told that franchising accounts for more than 40% of retail sales in the U.S. economy, generating over a trillion dollars in sales per year, and that franchising companies provide the source of employment for more than eight million American workers. We heard success stories from both franchisors and franchisees.
- Rupert M. Barkoff
- 2,249 Reads 3 Shares
"We were coming off really strong sales increases. We had just remodeled all the restaurants, our cash flow had increased significantly over the past two or three years, and we had some very good growth opportunities. It was a perfect time to sell."
- Eddy Goldberg
- 6,383 Reads 1 Shares
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