Goldfish Swim School Celebrates Milestone and Franchisee Accolades at Annual Owners’ Celebration

By: Goldfish Swim School Franchising, LLC | 3 Shares 659 Reads

October 09, 2024 // Franchising.com // TROY, Mich. – At a time when the CDC reports indicate drownings are on the rise for the first time in decades, Goldfish Swim School Franchising, LLC is proud to continue its critical mission to increase life-saving water safety and swim education. Realizing a milestone year and franchisee accomplishments, the brand recognized the important role its schools play in helping to reduce the tragic drowning statistics at its 2024 Owners’ Celebration in Scottsdale, AZ.

During the annual event, co-founder and CEO Chris McCuiston and President Andrew McCuiston presented “School of the Year” honors to Goldfish Swim School – Manchester (CT) and the “Rookie of the Year” award to Goldfish Swim School – Puyallup (WA), recognizing teams who exemplify the unique set of Core Values that have made Goldfish Swim School a leader in its category and communities. These values include: Going Above and Beyond to Create a Golden Experience, Providing WOW! Customer Service, Treating People with Integrity, Compassion and Trust, Meeting & Exceeding Expectations so you see Extraordinary Results and Remembering to Celebrate.

Under the direction of Owner Tracey McCaghy, Goldfish Swim School – Manchester in Connecticut was awarded “School of the Year” for their exceptional commitment to upholding the Goldfish Swim School core values. The school has built a deep sales culture and created a successful school-wide referral program, resulting in a positive net gain each month this year to surpass their 2023 enrollment numbers, reaching more children with their life-saving mission. Through high-touch initial team training and consistent, ongoing development, the school boasts high team retention and engagement which, in turn, is reflected in the Golden Experience offered to their members.

Goldfish Swim School – Puyallup in Washington, led by Operating Owner Corri Hastings, received the “Rookie of the Year” award, celebrating a school that is new to the Goldfish Swim School Franchise family, but has already made a big splash within its community. Through early adoption of best practices, including specialized front desk training and updated soft-opening exercises, the school enjoyed an extremely smooth opening that led to large initial enrollment of families seeking to be safer in and around the water. Committed to having the right people in the right roles from the beginning, the school was highly selective in their hiring process and followed with extensive pre-opening trainings and clear communication of expectations to their team, ensuring a Golden Experience for families and establishing the groundwork for success for the next school in the pipeline.

These two awards build on the Core Value award winners, who were recognized in August at the brand’s School Leadership Summit in Troy, MI:

Going Above and Beyond to Create a Golden Experience! Award - Goldfish Swim School - Shoreline (WA)
Providing WOW! Customer Service Award – Goldfish Swim School - Portland (ME)
Treating People with Integrity, Compassion, and Trust Award - Goldfish Swim School - Gilbert (AZ)
Meeting & Exceeding Expectations so you see Extraordinary Results Award - Goldfish Swim School - Bethlehem (PA)
Making a Big Deal out of Life's Accomplishments by Remembering to Celebrate! Award - Goldfish Swim School - Franklin, TN

“We are so proud to celebrate these extraordinary schools and their remarkable efforts,” said Chris McCuiston, CEO & co-founder of Goldfish Swim School Franchising, LLC. “With drowning deaths on the rise this year, it is so important to provide crucial water safety education and swim lessons to help keep kids and families safer in and around water. Each of these outstanding schools truly epitomizes our brand’s unwavering mission to provide the highest quality swim lessons, fostering excellence and offering a Golden Experience for all of our Goldfish families.”

SOURCE Goldfish Swim School

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