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Mandler's The Original Sausage Company Launches Online Sausage Store to meet Soaring Demand.

NEW YORK CITY, MAY 16, 2006 – 'Have Sausage Will Travel!' - That’s the web announcement today from Mandler's The Original Sausage Company, the gourmet quick serve restaurant rated the best in New York City dining, celebrating the opening of its online gourmet sausage store following the surge in demand from customers to take home its delicious variety of high-quality 9 1/2" long, European-style sausages.

"Our unique array of savory sausages made with Mandler’s special recipes and our extraordinary mustards are now all available by simply placing an order at www.Mandlers.com and we'll deliver them ready for home grills on Memorial Day and throughout the year to create the perfect eating experience," said New York Sausage King and restaurateur Ronnie Mandler.

"We were receiving 'take home' requests from so many of our customers that we contracted with FedEx to package and deliver direct from Mandler’s by next day to anywhere in the country, from a choice of ten different mouth-watering sausage recipes including our traditional Bratwurst, Bockwurst, Chorizo, Krainerwurst and Knockwurst sausages and chicken, turkey, Andouille, Italian and Kosher beef sausages," Mandler said.

Since its web store opening, Mandler's delicious gourmet sausages, described by the New York Times as 'gently but insistently flavored,' have made their way to the homes of online customers in California, Nebraska, Texas, Oregon, Indiana and Wisconsin.

Customers to Mandler’s Sausage Select Online Store can also choose from Mandler’s Original signature mustards made from a secret recipe including Horseradish Mustard, Vermont Maple Mustard, Roasted Garlic Dijon Mustard, Amber Ale Honey Mustard, Three Peppercorn Dijon Mustard and Smokey Garlic Dijon Mustard.

After ten years of trials, research and development, Mandler's The Original Sausage Co. introduced the revolutionary concept of the New York Haute Dog, taking the American phenomenon even further by upgrading it to a delicious high-quality 9 1/2" long European-style sausage. By refining a variety of recipes for grilled European-style sausage, the restaurant, with its graceful décor, is the prototype of a quick serve franchise offering of Euro-style restaurants poised to change the perception of the quick serve restaurant industry in the way that Starbucks wooed coffee drinkers.

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